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MB Ikturus Case Study
BRAND OVERVIEW
In this case study, we explore how MB IKTURUS Spain, a LOCKSMELL diaper bag company, leveraged Amazon's advertising platform to boost product visibility and drive revenue growth significantly. Within 3 months, the campaign resulted in a 69.27% increase in sales.
ehp consulting group services
- Amazon Management
Challenges
- Low visibility in a competitive Amazon category
- High ACoS (Advertising Cost of Sale)
our solution
- Campaign Audit: Reviewed and optimized existing Sponsored Products and Sponsored Brands campaigns.
- Keyword Targeting: Focused on high-converting long-tail keywords using Amazon's search term reports.
- Product Listing Optimization: Improved titles, bullet points, images, and A+ content for better conversion.
- Budget Reallocation: Shifted spend from low-performing to high-performing campaigns.
- Bid Optimization: Adjusted bids based on peak traffic hours and ROI.
the impact
- We started managing this product in November 2024, and within just three months, our Amazon strategy has already led to a noticeable increase in sales.
key takeaways
- Amazon PPC is powerful when optimized correctly.
- A strategic mix of data analysis and content improvement drives performance.
- Regular monitoring and bid adjustments are critical for scaling effectively.
What are you waiting for?
We want to help your business become successful in the world of e-commerce. Let us turn your listing in to a legacy today!
Turn your amazon store into revenue-driving machine
Running a business presents enough challenges. Amazon shouldn’t be one of them. With EHP Consulting Group on your side, you can and will grow your brand.