BAD CARDS fore GOOD GOLFERS case study

BRAND OVERVIEW

Here at Bad Cards, we make fun, interactive, on-course card games for golf! Golf is a fantastic sport, but let's face it- sometimes things can get stale! Mix in our games to shake up your next round! Bad Cards Fore Good Golfers is a 107-card game that adds a particular action or rule to players at each tee box- good, bad, or just funny! Further, mix things up by adding one of our expansion packs (like "Drinkin' Rules")! Do you like to gamble but are tired of playing stroke play, wolf, vegas, etc? Check out Bad Cards Fore Gambling Golfers! This game won't affect your gameplay-- just your wallet!"

ehp consulting group services

  • Listing Optimization
  • Advertising Management



CHALLENGES

  • Listing not fully optimized
  • Not in the proper product listing category
  • Increase in Organic and Ads Sales
  • Maintaining ACOS below 20%


our solution

  • Updated the Listing Copywriter
  • Updating the Listing Quality Dashboard
  • Updated and improved product title
  • Keyword Research
  • Set-up FBA and FBM listings
  • Set Up Amazon Ads
  • Creation and optimization of Automatic and Manual Campaigns
  • Provided recommendations for each campaign's improvement
  • Created Prime Day deals and resolved issues
  • Join Amazon Vine Program


the impact

  • Increase in both organic and ad sales
  • Achieved a 17% ACOS target for the third month of contract
  • Achieved over 5,000 Advertising Sales
  • Over 175 total Advertising Orders
  • Awarded the Amazon's Choice Badge
  • Monthly revenue of over $34,000
  • Helped improve Sales Rank (1 year data) https://www.amazon.com/dp/B09JTR62GC


90 days

Helped Improve Sales Rank

AMAZON'S CHOICE


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