Amazon

biorift case study
BRAND OVERVIEW
At biorift, we aim to protect the oceans, beaches, and wildlife from plastic pollution. We offer scientifically
tested and certified products that quickly decompose in regular landfill environments to achieve this. Our
plastic products meet the ASTM D5511 standards, providing cost-effective ecological benefits.
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- Amazon Management
- Customer Service
Challenges
- Biodegradable Bags
- Cannot be Sold in California
- Listing is not optimized
- Cannot use the Biodegradable Keyword in A+ Content
our solution
- Uploading Inventory File
- Contacting Amazon Seller Support
- Listing Optimization
- Look for accredited lab testing for Biodegradable Bags
- Expand to Retail and Wholesale
the impact
- Generating Sales
- Generated Positive Reviews
- 90 days Improved Sales Rank
Created emotional imagery to increase sales

Increase Sales By $10,000/mo

Launched New Bag Designs

Created Wholesale Clients & Created Biodegradable Bags For Them:

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Amazon Listing Optimization - Incorrect Product Attributes
- The client engaged EHP Consulting Group to review and correct inaccurate product information displayed on the Amazon product detail page for ASIN B08M655BJM. The service focused on identifying incorrect product attributes, updating the listing information within Amazon Seller Central, and ensuring that the product details accurately reflected the actual product specifications. The objective of the service was to maintain listing accuracy, support compliance with Amazon catalog standards, and improve the overall customer purchasing experience.
Challenges
The product detail page for ASIN B08M655BJM contained incorrect product attribute information. Specifically, the Material, Material Feature, and Item Dimensions fields did not accurately reflect the actual product specifications.
These inaccuracies created a risk of customer confusion and potential misinformation regarding the product. If left uncorrected, the issue could lead to:
- Incorrect purchase decisions
- Customer dissatisfaction
- Increased product returns
- Negative customer feedback
- Reduced listing credibility
- Compliance risks with Amazon product information standards
Maintaining accurate product details is critical to ensuring transparency, customer trust, and operational efficiency within the Amazon marketplace.
our goals
1. Identify and verify the correct product specifications
2. Update incorrect product attributes within the listing
3. Ensure accurate display of Material, Material Feature, and Item Dimensions
4. Maintain compliance with Amazon product information standards
5. Improve listing reliability and customer trust
our solution
Step 1 — Access Inventory Management
Step 2 — Locate the Product Listing by ASIN
Step 3 — Open the Listing Editor
Step 4 — Navigate to the Product Details Section
Step 5 — Update Material and Material Features
The incorrect product material information was corrected to reflect the actual product specifications.
Updated Fields:
- Material: Biodegradable Plastic
- Material Feature: Biodegradable
Step 6 — Navigate to the Offer Section to Edit Dimension
Step 7 — Correct Item Dimensions
The product dimensions were corrected to match the actual physical measurements of the item.
Step 8 — Save Changes and Submit Updates
After verifying the updated information, the changes were submitted to Amazon for processing and synchronization.
Important Note: After submission, the system was monitored and allowed up to 24 hours for the updated product information to be reflected on the live product detail page.
the impact
The corrective actions resulted in the successful update of inaccurate product attributes on the product detail page for ASIN B08M655BJM.
The updated product information now accurately reflects the actual product specifications, ensuring consistency between the listing details and the physical product.
Verified Corrections
The following attributes were successfully corrected:
- Material: Biodegradable Plastic
- Material Feature: Biodegradable
- Item Dimensions: 12 x 6.5 x 22 inches
System Update Confirmation
After clicking Save and Finish, the listing was monitored to allow system synchronization.
Observed Processing Time: Approximately 24 hours
The corrected product information was successfully displayed on the live product detail page within the expected update timeframe.
photos of before and after
Incorrect Product Details - Product detail page showing incorrect Material, Material Feature, and Item Dimensions

Navigate Product detail section

Update Material and Material Feature

Update Item Dimensions

Corrected Product Details - Updated Material, Material Feature and Item Dimensions displayed correctly

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- Listing Optimization - Price per Count attribute
Challenges
- The listing displayed a mathematically incorrect "price per count" ($1.20/count) for a 500-count box priced at $59.99. This made the bags appear artificially expensive, which could easily deter potential buyers.
- The root cause of the automated miscalculation was not immediately obvious from the main title or price tag. It stemmed from a subtle backend typo where the "Unit Count" in the product details was mistakenly inputted as "50.0 Count" instead of 500.

our goals
- Fix the inaccurate "price per count" metric so shoppers see the true, competitive value of the product (approx. $0.12/count instead of $1.20/count).
- Locate and update the erroneous "Unit Count" field within the product listing's backend to ensure long-term listing accuracy.
- Eliminate the artificially inflated price point to restore customer trust and prevent potential buyers from scrolling past the listing.
our solution
- Identified the root cause of the error: an incorrect "Unit Count" attribute (50 instead of 500) causing faulty price-per-unit automated math

- Executed backend corrections by updating the listing details in Seller Central based on the recommended troubleshooting steps

- Initiated a direct chat case with Amazon Seller Support to expedite the listing refresh by:
- Providing exact ASIN and SKU identifiers
- Detailing the backend updates already completed
- Requesting a manual push to ensure the correct Price Per Unit displays to customers

- Successfully secured confirmation from the support representative that the updates were processed, pending a standard 48-hour propagation window

the impact

- Successfully updated the product details, with the "Unit Count" now accurately reflecting 500.0 Count on the live page
- Corrected the automated front-facing math, bringing the displayed price-per-unit down from an inflated $1.20/count to the accurate $0.12/count
- Eliminated a major conversion roadblock, preventing the loss of potential buyers who may have been deterred by the artificially high perceived cost
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- FBA Reimbursement / Seller Support Escalation
Challenges
- Amazon Seller Support incorrectly processed the refund request for unpicked shipment FBA195XY3QT9 (PO 118).
- Amazon Seller Support incorrectly processed the refund request for unpicked shipment FBA195XX9GS3 (PO 119).
- Amazon Seller Support incorrectly processed the refund request for unpicked shipment FBA1974801Y2 (PO 120).
- Support treated the request as a lost inbound inventory investigation.
- This incorrect classification required a mandatory waiting period until 08/25/2026.
- The actual request was a refund for an unused Amazon Partnered Carrier shipping label.

our goals
- Secure full refunds for unused Amazon Partnered Carrier shipping labels on unpicked shipments FBA195XY3QT9 (PO 118), FBA195XX9GS3 (PO 119), and FBA1974801Y2 (PO 120).
- Escalate the case to the correct billing team for immediate resolution, bypassing the incorrect 08/25/2026 lost inbound inventory waiting period.
our solution
- Opened a direct case with Amazon Seller Support, providing exact shipment IDs for FBA195XY3QT9 (PO 118), FBA195XX9GS3 (PO 119), and FBA1974801Y2 (PO 120).
- Clarified that the request was strictly for an unused Amazon Partnered Carrier shipping label refund, not a lost inbound inventory claim.
- Successfully communicated the processing error to correct the handling of all three canceled shipments.
- Demanded a manual review by an internal billing specialist to bypass the incorrect 08/25/2026 waiting period and secure immediate resolution.

the impact


- Verified that all three shipments are now visible on the payments page.
- Secured a Service Fee Reversal of $401.33 for shipment FBA1974801Y2.
- Secured a Service Fee Reversal of $433.61 for shipment FBA195XY3QT9.
- Secured a Service Fee Reversal of $319.64 for the escalated shipment FBA195XX9GS3.
Recovered a total of $1,154.58 in unused inbound transportation fees.
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