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Etsy

Hiccaway Case Study

BRAND OVERVIEW

Aculief is dedicated to enhancing well-being through natural, non-invasive relief solutions. By combining acupressure, aromatherapy, and weighted therapy, the brand offers practical and effective alternatives to pain management, ensuring comfort and convenience for everyday life.

ehp consulting group services

  • Inventory Management
  • Customer Service
  • Infringement
  • Etsy Creation and Management



Challenges

  • Limited brand awareness on Etsy, making it difficult to attract new customers.
  • Low product visibility in search results due to unoptimized listings.
  • Need for an effective advertising strategy to drive traffic and sales.
  • Competition from similar products, requiring differentiation through branding and customer engagement.

our solution

  • Implemented Etsy Ads to increase reach and boost product discoverability.
  • Optimized product listings with compelling, keyword-rich titles, descriptions, and tags to improve search rankings.
  • Enhanced brand presence through cohesive branding, engaging visuals, and customer outreach.
  • Created high-quality product images and A+ content to improve click-through rates and customer trust.

the impact

  • Increased organic and paid traffic, leading to higher conversion rates.
  • Boosted sales and improved overall store performance.
  • Strengthened customer trust and engagement through consistent branding and advertising efforts.
  • Achieved higher search rankings, making HiccAway more discoverable to potential buyers.

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