IRINA PUSTOVIT case study

BRAND OVERVIEW

Irina Pustovit of Ace Toys Land is a client at EHP Consulting Firm, focused on expanding her business through Amazon’s platform. She is committed to building a strong brand presence and is seeking guidance on optimizing her listings. Detail-oriented, Irina values results-driven strategies to ensure her brand’s growth and long-term success in the marketplace.

ehp consulting group services

  • Listing Optimization: Improve product descriptions, backend keywords, and images.
  • Optimize Brand Story: Enhance the narrative to effectively communicate the brand's identity and values.
  • Brand Store Creation: Develop a professional and engaging brand store on Amazon.

Challenges

  • Underutilized Product Bullet Points: Not fully optimized to highlight key product features.
  • Lack of A+ Content: Absence of enhanced content to elevate product listings.
  • Uninspiring Brand Story: The brand story lacks appeal and doesn't effectively capture the brand's essence.
  • Main Images Too Similar to Competitors: Main product images do not stand out and are similar to those of competitors.

our solution

  • Listing Optimization: Conducted thorough keyword research to integrate high-performing terms into titles, bullet points, and descriptions for better visibility.
  • A+ Content Creation: Developed visually engaging and informative A+ Content to enhance the product page and improve conversion rates.
  • Image Overhaul: Suggested high-resolution, professionally edited images to better showcase the products and stand out in the marketplace.
  • Brand Story Improvement: Enhanced the brand story to make it more engaging and aligned with the brand's identity.

the impact

  • The interventions led to significant improvements:


Before & After Comparison

Visuals:

  • Before: screenshots of the previous listing with basic content and low-quality images.


  • After: Enhanced listing with A+ content, high-quality images, and optimized descriptions.

What are you waiting for?

We want to help your business become successful in the world of e-commerce. Let us turn your listing in to a legacy today!

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