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In a crowded category like supplements, standing out matters. The brand Garden of Life uses A+ Content to create detailed, engaging listings that help customers learn about its brand and products.
By using Premium A+ Content, including videos and interactive carousels, Garden of Life saw higher engagement, more time spent on pages, better reviews, and fewer returns. "It takes away any friction or confusion for the consumer, because they know what they're getting," says Brand Manager Day Tomko.
A+ Content can help you create an immersive brand experience with rich images, videos, and shoppable comparison tables. Whether you're launching a new product, preparing for a sales event, or looking to convert more shoppers, A+ Content offers the following benefits:
- Improve brand awareness to grow. Set your brand apart in our store with immersive content that showcases your story and what makes your products stand out.
- Build brand trust to increase sales. Create listings that convert with rich content that features product details and a consistent brand experience.
- Boost loyalty to drive repeat purchases. Create a unified experience across your entire product catalog to help customers connect with your brand and keep them coming back.
A+ Content is available to Brand Representatives and Resellers enrolled in Amazon Brand Registry.
Learn more about how Garden of Life uses A+ Content to build trust and drive sales and to get started with A+ Content, go to Content Manager in Seller Central.