Author name: Josh Hackett

The way shoppers make decisions on Amazon is changing faster than ever. Gone are the days when flashy titles and generic promises could win clicks. In 2025, Amazon buyers are more informed, skeptical, and selective about where they spend their money. If you’re still writing listings like you did two years ago, you’re likely missing […]

Written By: Joshua Hackett Did you know 70% of Amazon shoppers never scroll past page one? If your listing isn’t ranking or converting, you’re losing thousands in potential revenue.HiccAway had the media buzz, a Shark Tank deal, and a product that worked. But without the right Amazon strategy? Their listing was buried. Here’s how EHP Consulting

If you’re new to selling on Amazon, your Seller Central dashboard will quickly become your best friend—or your biggest source of confusion. This is the control center for your entire Amazon business. Whether you’re trying to make money on Amazon, manage inventory, run ads, or monitor account health, understanding this dashboard is key to your

Managing an Amazon seller account can feel like a full-time job. From navigating Seller Central to running PPC ads, dealing with policy compliance, and stopping counterfeit issues—it’s a lot to handle. That’s where the right Amazon consulting company comes in. A trusted consultant can help sellers scale faster, reduce risks, and maximize profits without burning

Selling on Amazon can be an exciting and profitable venture, but success doesn’t come without careful planning and strategy. Many new and even experienced sellers make mistakes that can hurt their business, reputation, and profitability. To help you avoid common pitfalls, here’s a guide to what you should never do as an Amazon seller. Ignoring