Walmart Mass Suspension – 60% of Seller Accounts Deactivated

The Walmart marketplace just hit sellers hard. Almost 60% of Walmart seller accounts are now facing suspensions, terminations, or errors. If you sell on Walmart, this is a critical wake-up call. Let’s break down what’s happening and what you can do to protect your account.

If you’re a Walmart seller looking to make money on Walmart, understanding these policies and keeping your account in good standing is more important than ever.

Video Overview:

Why Walmart is Cracking Down

Walmart has recently increased its AI monitoring and is aggressively enforcing policies across all seller categories. Reddit threads and community boards are full of suspended accounts, terminations, and frustrated sellers.

Even top communities like ASGTG report that Walmart is issuing mass suspensions in multiple categories. Common reasons include:

Prohibited items policy violations
Multiple errors on listings
Brand name inaccuracies

This is where having a Florida Walmart Consultant or Walmart expert can help you navigate the chaos.

Step 1: Get an Internal Walmart Rep

One of the most effective ways to protect your account is to work directly with an internal Walmart representative. Even small sellers are now being contacted by Walmart reps who can schedule bi-weekly calls to:

Ensure your account is in compliance
Help troubleshoot listing errors
Increase your sales safely

Check your emails for outreach from Walmart and schedule a call immediately. If you need help connecting with an internal rep, contact our Walmart account management team at EHP Consulting Group.

Step 2: Stay on Top of Walmart’s Policies

Knowing Walmart’s rules inside and out is now more important than ever. Key policies to review include:

Walmart Prohibited Products Policy
Walmart Marketplace Seller Retailer Policies
Walmart Retail Arbitrage Policy

Being proactive in understanding these policies can help you avoid suspension and stay ahead of AI enforcement.

Step 3: Address Listing Errors Immediately

If you see errors on your Walmart listings:

Retire or delete affected listings — this can prevent suspensions
Open a case with Walmart — document any issues and request reinstatement
Track timelines carefully — AI-driven suspensions are timing-sensitive

Even if you did nothing wrong, having documentation can save your account.

Step 4: Monitor Your Account Health

Check your account compliance regularly:

Navigate to Settings > Account Hub
Review your compliance score and open issues

Even a single unresolved issue can trigger a suspension. Stay vigilant and resolve problems proactively.

Step 5: Ensure Correct Brand Names

Brand name mistakes are a top cause of Walmart suspensions. Examples include:

Misspelling “Disney” as “Disneey”
Using incorrect manufacturer names

Even minor errors can be flagged as circumvention or policy violations. Double-check every listing to ensure your brand information is 100% accurate.

Step 6: Consider Walmart Fulfillment Services (WFS)

Using Walmart Fulfillment Services (WFS) can reduce risk. Sellers using WFS are less likely to face suspensions due to shipping errors, returns, or refunds, because Walmart manages fulfillment on your behalf.

Step 7: Keep Invoices Ready

When selling branded products like Disney items or Pokémon cards, have legitimate invoices ready. This helps:

Validate authenticity for Walmart
Prevent counterfeit suspensions
Speed up reinstatement requests

Buy directly from authorized distributors or manufacturers to ensure proper documentation.

Ready to Grow on Walmart?

Drop a comment with your biggest ranking barrier, or click here to schedule a free strategy call. Let’s take your store from zero to bestseller status this year!

Written By: Joshua Hackett