Author name: Josh Hackett

Selling on Amazon comes with its own language—and if you’re new to the platform, acronyms like FBA, BSR, ACOS, and ROI can feel overwhelming. Understanding these terms is essential because Amazon uses them in dashboards, reports, and policy notices. When you know the language, you can make faster, smarter decisions as a seller. These acronyms […]

Is Jungle Scout Still Worth It in 2025? Full Review & Real Seller Insights If you’re an Amazon seller in 2025 and wondering whether Jungle Scout is still a smart investment, you’re not alone. With dozens of tools like Helium 10, AMZScout, SmartScout, and newer AI-based platforms competing for your attention, choosing the right software

If you’re a Walmart seller looking to boost sales fast, there’s one simple move that can completely transform your earnings in under 30 days. The best part? It’s free to try and takes less than an hour to set up. We’re talking about Enhanced Brand Content, or what Walmart calls Below-the-Fold Content. Adding this one

Why External Traffic Is the Future of Amazon SellingAmazon used to be simple: find a product, optimize your listing, and wait for sales to roll in. But in 2025, that’s no longer enough.With millions of sellers fighting for attention, external traffic — from TikTok, Instagram, and YouTube — has become the ultimate edge.When you send

Amazon advertising plays a major role in driving visibility and sales, but for many sellers, the terminology can feel confusing and overwhelming. Terms like ACOS, CPC, and ROAS are constantly mentioned in seller groups and tutorials, yet not everyone fully understands how they impact profitability. Without clarity, it’s easy to overspend or misinterpret performance metrics.