Author name: Josh Hackett

Ditch the Guesswork with Data-Driven Research The most common mistake new eBay sellers make is choosing products based on a hunch. To build a sustainable business, you need to replace guesswork with data. This is where dedicated e-commerce intelligence tools become essential. Platforms like Zik Analytics are designed specifically to analyze the eBay marketplace, providing […]

Selling on Amazon is a fantastic opportunity, but navigating the platform’s rules can feel like learning a new language. One of the first hurdles many new sellers encounter is the requirement for a GTIN, or Global Trade Item Number. You might know it as a UPC barcode. For most products, this is a non-negotiable step

For any Amazon FBA seller, the Inventory Performance Index (IPI) score is more than just a number on a dashboard—it’s the gatekeeper to your growth. This single metric, ranging from 0 to 1,000, gauges how efficiently you manage your inventory. A high score tells Amazon you’re a responsible, productive partner. A low score, however, can

You find a great product, build a beautiful listing, and start seeing sales, only to be hit with a dreaded intellectual property (IP) complaint. While copyright claims have a clear path forward, patent infringement notices are a different beast entirely, capable of shutting down your business overnight. The threat is real. Seemingly simple products, from

Navigating the Amazon marketplace can feel like a high-stakes game. You’ve likely heard the intimidating statistics about new sellers failing, but the reality is more nuanced. While many do stumble, a significant majority—around 64%—achieve profitability within their first year. The difference between failure and success isn’t luck; it’s strategy. A calculated approach to product research